COEVAL
•
9th February 2024
Tere Segovia Art
Embarking on an unconventional journey from Madrid’s urban graffiti subculture to the tranquil nature of Turin, Tere Segovia speaks candidly in this exclusive interview about her fusion of influences that has shaped her visual playground of contemporary irony. Drawing inspiration from her parents' 80s counterculture magazines, she is fluent in a distinct visual language, challenging norms of beauty and consumerism. Adept across mediums - airbrush, video, and fashion garments - Segovia also collaborates with a spectrum of creators, each contributing to her concept-driven issues of “80% Magazine”. In this conversation with Martin Mayorga, she unravels the layers of sarcasm within the melodrama of reality TV and hyper-exaggerated commercials, her response - to distort the imagery of the female archetype even further.